Del Frisco's Double Eagle Steakhouse is an upscale American steakhouse with locations throughout the United States. It is known for its menu featuring USDA Prime steaks, fresh seafood, an award-winning wine list and an upscale atmosphere. As part of the in-house creative team I worked to support the visual brand identity, across print and digital, for more than 15 locations. The goal was to reflect the brand's established, refined aesthetic, ensuring consistency across guest-facing materials while honoring each locations unique atmosphere.